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Enterprise > Storage > Products
EMC targets mid-tier storage segment with new offerings
Launches new products, strengthens its channel partner program and opens new offices and two customer support and logistics centers
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MUMBAI: EMC Corporation, provider of information management and storage solutions, today announced its plans to target the burgeoning mid-tier market in India.

The strategy includes the launch of 12 new hardware and software products, strengthening of EMC’s channel partner program and the opening of new offices and two customer support and logistics centers.

The newly launched products include the new EMC CLARiiON UltraScale architecture and CX3 series of networked storage systems. The company claims that the new CLARiiON UltraScale architecture, with 45 patents pending, is the first storage platform with full end-to-end 4 gigabit-per-second (Gb/s) fiber channel technology.

Speaking on the occasion, EMC India and SAARC president Manoj Chugh said, “The new architecture allows customers to seamlessly upgrade from prior generations of CLARiiON, run existing management and protection software and scale single system capacity and performance up to 239 terabytes (TBs). The new CLARiiON UltraScale architecture simultaneously supports high-speed 2 and 4Gb/s Fiber Channel disk drives as well as high-capacity 2Gb/s Low-Cost Fiber Channel (LC/FC) disk drives for maximum flexibility and to enable the consolidation of multiple information and storage tiers onto a single array.”

Some of the new offerings include the EMC Celerra NS350 and EMC Celerra NS704, EMC CLARiiON Disk Library, EMC Connectrix DS-4900B, EMC CLARiiON AX150 and AX150i. On the software side, the company has launched EMC Retrospect 7.5, EMC Storage Administrator for Exchange SMB Edition, EMC RepliStor SMB Edition EMC VisualSRM SMB Edition and EMC eRoom SMB Edition.

To expand its market reach, the company has added six new partners to its Velocity Partner Program, opened new offices in Kolkata and Chennai to reach mid tier markets and opened two new customer support and logistics center in Chennai and Hyderabad to serve growing customer base.

EMC also announced that 16 educational institutes in India have already entered the EMC Academy Program (EAP), which aims at creating a larger pool of skilled IT professionals to cater to the growing IT needs of Indian organizations. EMC has already tied-up with 16 colleges/universities across India and plans to partner with up to 50 universities and cover around 1,000 engineers by the end of 2006.

EMC currently has more than 350 customers in India and 50 partners across 30 cities. In storage hardware, it has crossed the 200-customer mark milestone.


 

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