Avnet Ontrack Solutions and Avnet Partner Solutions become one

MUMBAI, INDIA: Avnet Ontrack and Avnet Partner Solutions (VAD business) are combining to form a solutions distribution business. 

This change comes nearly one year after Avnet INC acquired the Mumbai-based systems integrator (SI), Ontrack Solutions. 

KP Tang, President—Asia Pacific, Avnet Technology Solutions, said, “This is a natural evolution in our business model. When we acquired Ontrack, we always had the strategic vision of having a solutions distribution business in India. One of the key drivers behind the acquisition was the experience, integrity and skill level of the team; we are now taking these attributes and deploying them into our solutions distribution model.”

Jaideep Malhotra, VP and GM—India, Avnet Technology Solutions, said, “The new business will continue to serve the business partner community of India in a proactive way, and we will also be working with our loyal customers to ensure that they continue to receive superior customer service.  What will be different is that all business will be transacted through our business partners.  Our aim is to allow our partners to enter markets faster and with more skill, gleaned through our value added services.  At the end of day, we will accelerate the success of our customers, partners and vendors. This is an exciting time for Avnet and our Indian team and our solutions distribution model will ensure that we remain at forefront of technology, the channel, our customers and our vendor partners.”

Mukul Mathur, Director—Systems and Technology, IBM India and South Asia Region, said, “Avnet is one of our largest global distributors, and we are very excited that they are going to market as a solutions distributor in India.  Their vast array of channel programs, coupled with their demand creation and technical skills will help IBM create new channels to market.”

Sairaman Mudaliar, Director, Pentagon Systems echoed similar sentiments, when he stated “Ontrack Solutions have been a great SI and we have always had a healthy competition with them, but with this new announcement, we will be able to work with them on creating opportunities and bring value to the customers of India.  The new model will also allow us to leverage their value added services, and work with them as a true business partner.”