Advaiya offers digital marketing for SMBs

BANGALORE, INDIA: Advaiya Solutions, a technology and marketing services company has launched its packaged offerings for 'Digital Marketing Effectiveness' for start-ups, small businesses, and new business ventures.

Advaiya defines these digital marketing packages to suit different outlays and contexts. With Advaiya's ‘Digital Marketing Effectiveness' packages, entrepreneurs can start digital marketing for their products, services or organization with optimal efforts, and can scale as required.

It uses a framework-based approach to holistically look at clients' requirements and offer a packaged solution which best suits their business within their budget and other constraints.

Clear benefits that clients get include building an effective digital strategy with their digital presence aligned with business plans, effectively reaching and attracting customers and building trusted relationship with them.

Manish Godha, CEO and founder at Advaiya said: "Digital marketing to be effective it requires a 360 degree approach that includes identifying target audience, right segmentation, choosing the right channels/technology/platform, developing targeted content, and engaging through right digital touchpoints. Our packaged offerings are designed to cover all these aspects of the client's digital marketing efforts. We focus on leveraging digital marketing not just to reach and engage customers, but also to ensure that these digital marketing efforts translate into relevant business outcomes for our clients and help them convert and retain their customers."