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Adobe's Suite 6 to better Bollywood's visuals

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CIOL Bureau
New Update

NEW DELHI, INDIA: As Amitabh Bachchan-Sanjay Dutt starrer, Department, powered by Adobe software, is all set to hit cinemas, the company is banking on creative professionals in the entertainment and graphics industry.

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The software solutions major said that they see potential opportunity in Bollywood. Of late, Adobe has empowered the entertainment industry with visual effects and graphics for various film projects.

Adobe with its new Creative Suite 6 believes that they could help professionals, including cinematographers, visual artists and digital professionals achieve a new milestone. The new release, company said, facilitates fluid video editing, motion graphics and visual effects.

“Adode Creative Suite 6 master collection delivers unprecedented performance with blazing-fast 64-bit native support and GPU acceleration,” it said.

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The company feels that their solution is significant for the large Indian creative community, which is riding a wave of digital content and connectivity proliferation in the country.

Adobe Systems Managing Director — South Asia Umang Bedi said that their new release has come just ahead of what is likely to be a period of unprecedented new opportunities for the Indian creative industry.

“This release includes what the creative professionals will need to bring their vision to life and manage how and where it is delivered to the audience — whether on smartphones, tablets, the desktop or through traditional media,” he said.

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With additional components, Adobe Creative Suite 6 features a plethora of tools that include: Adobe InDesign CS6, Adobe Illustrator CS6, Adobe Audition CS6, Adobe After Effects CS6 and Adobe SpeedGrade CS6.

David Wadhwani, senior vice president, Digital Media at Adobe, said that they are focusing on video and broadcast industry.

“With Adobe Creative Suite 6, we have unveiled new products and mobile workflows that could boost advanced capabilities,” added Wadhwani.





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