Adobe invite developers, animators for ADAA

SAN JOSE, USA: Adobe Systems Incorporated has announced the call for entries for the tenth annual Adobe Design Achievement Awards (ADAA).

This premier competition honors the best student graphic designers, illustrators, animators and developers. For the second consecutive year, Icograda (International Council of Graphic Design Associations) is endorsing and supporting these prestigious student awards.

“Each year, we see an increase in the quality and creativity of the student projects submitted to the Adobe Design Achievement Awards,” said Ann Lewnes, senior vice president of global marketing at Adobe.

As demand increases for talented designers and developers in the interactive design and development fields, the Adobe Design Achievement Awards spotlight the talented work of students in three categories: Interactive Media, Motion Media, and Traditional Media.

* Interactive Media categories include Browser-Based Design, Non-Browser Based Design, Application Development, Installation Design and Mobile Design.

“Next year marks the 10 year anniversary of Icograda’s Education Manifesto, as well as that of the prestigious Adobe Design Achievement Awards. Partnering with Adobe on such a special occasion strengthens our commitment to advancing design education through the global collaboration between both our educational networks,” said Russell Kennedy, president of Icograda.

* Motion Media categories include Animation, Live Action and Motion Graphics.

* Traditional Media categories include Illustration, Packaging, Photography and Print Communications.

“As technology developments advance at a rapid pace, we anticipate that the entries for 2010 will push the envelope in design, particularly interactive, showcasing the tremendous talent coming out of the world’s accredited higher education institutions,” added Lewnes.