REDWOOD CITY, US: Adello, a leader in mobile advertising in Switzerland, has secured 2 million in Series A funding from Swisscom Ventures and Adello management to further accelerate the company’s global expansion into the US.
Torsten Brodt, Head of Mobile Business at Swisscom comments, “We have been using Adello to advertise our own products at Swisscom and were very pleased by its performance. In direct competitive comparison, Adello generates better conversion to leads for us.”
More than 500 companies have opted to run their mobile advertising campaigns on Adello’s platform. In addition, Adello has been voted Gartner’s “Cool Vendor in Infrastructure and Big Data for 2012,” CRN‘s “Big Data 100 for 2012,” and IAB Switzerland‘s “Digital Marketer of the Year 2013.”