SEOUL, KOREA: LG Electronics announced the launch of LG-KC780, a slim eight megapixel camera phone with special features that make it ideal for shooting portraits.

The LG-KC780 is a slim slider phone at just 13.9 mm thick, but manages to include a large 2.4-inch widescreen LCD. The phone is designed to ensure that its myriad camera features are convenient and easy to use. A Schneider-Kreuznach certified lens ensures that the LG-KC780's camera takes high quality photos that are sharp and clear.

Skott Ahn, president & CEO, LG Electronics Mobile Communications Company, said: "We found that most of the time people use cameras, on their mobile phones, to take pictures of themselves, their families, friends and significant others. With this in mind, LG developed the LG-KC780 with a number of face-enhancing features to augment its high quality 8 megapixel camera."

Several of the LG-KC780's smart technologies focus around the most expressive part of a person, the face. Face detection automatically finds and focuses on people's faces to allow photographers to take clearer pictures. Part of this feature relies on LG's smile detection technology, which can recognise the angle of people's mouths and adjust focus for faces.

Other people-focused features on the LG-KC780 include easy-to-use shot modes that help make people look their best. With smile shot enabled, the camera automatically triggers the shutter when it determines that the subject is smiling. And with beauty mode, users can remove spots and imperfections on people's faces, making sure the faces appear bright and clear in photos.

LG-KC780's D1 video recording captures DVD-resolution video of every exciting moment. The LG-KC780 is a full featured handset and includes the latest in mobile phone technology, including smart Bluetooth, which opens up a number of new options when the phone is connected to a personal computer.

LG-KC780 will go on sale in November 2008, in Europe, later expanding to CIS and Asia, including India, Thailand, Hong Kong and China. LG expects that the LG-KC780 will build on the leadership the company established with its multimillion selling Viewty and enhance its lineup of 8 megapixel camera phones, along with the recently released an 8 megapixel touch screen multimedia phone, LG Renoir (LG-KC910).

Source: WebWire