BANGALORE, INDIA: Sify Technologies Limited, a provider of Managed Enterprise, Network and IT Services in India, on Thursday launched Sify mystorage, a cloud-based online storage and back-up solution targeted at consumers and small and medium businesses (SMEs/SMBs).

Unveiling the solution, Natesh Mani, president – Commercial & Consumer Business, Sify, said that the new solution enables users to insure critical files — documents, mail, photos, videos, music, etc. — in the computer against everyday risks such as virus attacks, file corruption, accidental deletion or a PC crash.

“Data loss is one of the biggest problems that enterprises face these days. At times, we loss our important data due to our own error. Once it is lost, it is lost forever and it is irreversible,” noted Mani. “With Sify's cloud storage solution in place, no more worries about data loss. 'Sify mystorage' automatically and continuously backs-up and stores the users’ files in a secure cloud, providing foolproof protection against data loss,” Mani explained.

The company further claimed that this online storage solution is not susceptible to hardware failure/software corruption/theft and it is easy to access from anytime and anywhere. “We are aware of the fact that about 50 per cent of the hard drives in PCs die every year and chances are that around 13 per cent of hard drives are infected by virus,” he said.

Mani went on, “Reports indicate that as many as 2 million consumers lost their data, of which almost 29 per cent is due to human error. With Sify's storage solution, you can can migrate all your data into the cloud and can share it with your friend or relatives easily, without worrying much on loss and security,” he said.

With a single mystorage account, a user can back-up and store documents from any number of devices. Sify mystorage is intuitive to the extent that the user’s files are organized and stored in the cloud in exactly the same folder structure as in his/her device.

To cater to the different storage needs of Consumers, SOHOs and SMBs, Sify mystorage service is available in a wide range of prepaid plans, starting as low as Rs..175 per month for 10 GB storage. Users can effortlessly renew plans or upgrade their current plans to higher storage, online.