MOUNTAIN VIEW, USA: Mozilla, a public-benefit organization dedicated to promoting choice and innovation on the Internet has announced the immediate availability of new designs for the Mozilla Firefox web browser by leading fashion, cause, sports and music brands.

Mozilla is expanding the Personas gallery with new cause, sports, fashion and music categories, seeded with new designs from leading brands and gifted designers.

"We wanted to give people an opportunity to reflect their interests, passions, and personality when dressing their browser," said Chris Beard, chief innovation officer for Mozilla.

"Personas also turn Firefox into a canvas for both independent and established designers to showcase their art for a worldwide audience," Beard.

First introduced in late 2007, the Mozilla Labs Personas project has attracted hundreds of designs from a growing community of artists and designers.

Anyone can create and submit a design online in a few simple steps, and designs can then be shared with friends and the broader community.

The goal of the project from its inception has been to enable people to easily make their browsing experience more fun and personal.