NASSCOM to embark upon a Green IT drive

NASSCOM to embark upon a 'Green IT' drive

The initiative that is expected to start by March 2009 focuses on making the IT industry green

Tuesday, February 10, 2009

BANGALORE, INDIA: NASSCOM, the premier trade body of the Indian IT-BPO industry, today shared an update on its Green IT Initiative.

The NASSCOM Green IT Committee’s three working groups on ‘Green Infrastructure’, ‘Policy and Regulatory Framework ‘and ‘Green Warriors’ have identified best practices in these areas and are expected to finalize a detailed action plan by March 2009 for the industry, said a press release.

The initiative was presided over by Ganesh Natarajan (Chairman NASSCOM) as Chairperson, Laura Ipsen (Senior Vice President, Global Policy and Government Affairs, Cisco Systems, Inc) as co-chairperson, it added. The working groups have representation from IT industry firms, non-IT industry firms, government agencies and institutions specializing in environment sustainability.

The NASSCOM Green IT initiative is holistic and focuses on the following areas:

Make IT Green: Adoption by industry of green technologies and practices including green buildings, green computing infrastructure (energy efficient data centers, power efficient computers etc.) sharing infrastructure (shared data centers etc) and addressing issues like e-waste management.

Make Green Happen Through IT: Deploy IT solutions which help firms and businesses become green including like cloud computing, video-conferencing, intelligent transport systems, web-conferencing, motion and heat detection sensors among others.

Make Green Warriors: To encourage the over 2 million employees of the IT-BPO industry to adopt a Green life-style and become change agents to create a sustainable impact in the society around themselves through increasing awareness and more importantly changing behaviors, the release said.

“Climate sustainability is perhaps the biggest challenge facing mankind today. Becoming green is no longer a choice for firms, Government or individuals. The ubiquity of IT today, makes IT a powerful catalyst for providing systemic solutions for a green world,” said Som Mittal, President, NASSCOM.

“The NASSCOM Green IT initiative focuses on not only making the IT industry green but also propagate the transformational role IT can play in making other businesses green. In fact, ‘Green IT’ is one of the key focus areas for ILF this year,” he added.

According to Mittal “The Indian IT industry has been at the forefront of many transformational initiatives and I am sure it will play a very important role in creating a more sustainable environment not only in India but also across the increasingly flat world we live in today.”

NASSCOM also plans to initiate a major research project on Green IT in the context of India and also undertake a series of activities to raise awareness on it within and outside the IT industry, the release added.

©CyberMedia News

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